Please view the above links to visit your panel web site and check out the latest prize winners, or visit our website.
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The Cost of Health and Beauty
We asked our panelist where they buy most of their personal care products, and this is what they told us:

Prescription medications are a common part of American life. Many people rely on them for a comfortable and productive life. However, some segments of the population report much higher use than others. Older Americans, for instance, are much more likely to regularly take prescription medications. This, of course, makes good sense considering how health problems increase with age.

And then there is gender: While older men and women are equally likely to rely on prescription drugs, young women are more likely than young men to regularly take prescription medications. Moreover, for men, the largest increase in use occurs in the mid 50s, while for women this jump happens a bit earlier (mid 40s).

Money also comes into play when considering the use of prescription drugs. People with higher incomes are more likely to take prescription drugs regularly. They can more easily afford the price of prescription drugs, and are likely to have better health coverage than lower income Americans.

Herbal or natural remedies have become more popular in recent years. However, this popularity is not evenly distributed across all Americans. Though more than 3/5ths of Americans do not use herbal or natural remedies, some groups do report fairly high levels of use. About 20% of young males (aged 18-24) use herbal remedies, while nearly 30% of Males and Females over 55 report daily use of herbal and natural products. The use of natural remedies also increases with income, as herbal and natural products can also be expensive.

In recent years, one personal care product has exploded in popularity since the development of several off-the-shelf solutions: tooth whitener. In this case, young people, and particularly, young females are much more likely to have used a tooth whitening product. Use of tooth whitener also increases with income as the products are still fairly expensive. But, this is likely to change quickly as companies develop cheaper ways of producing whiteners.

And lastly, as large discount stores become more common, Americans are moving away from the drug store as their main source of health and beauty products. The chart clearly shows that stores such as Wal-Mart have become the number 1 source for these items. Supermarkets are in second place as they strive to compete with the selection available at mass merchandisers.

And finally, thank you to those i-Say panelists who shared their habits with us in order to help us learn more about how health and beauty purchases differ among different types of people.
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Coming Soon! Our New Website!
In the next few weeks, we will be launching our New and Improved Ipsos i-Say Panel Website. As well as improved navigation of the site, we hope that the following new features will make your visit more enjoyable:

Take a Survey – A number of surveys will be available for you to take directly from the website. Some of the survey topics include, Health and Wellness, Small Business Owners, Pet Owners, etc.
PIN Lookup – Need your PIN number? Simply visit our website and make this request. An email response will be sent to you within minutes.
Information Change – Change your contact information directly on our website.
Vacation Notification – Let us know if you are unable to participate in surveys while on vacation and we will temporarily suspend your membership.

Stay tuned in the next few weeks for more information on our new site launch.

Ipsos i-Say Member Support | Email: questions@i-say.com | Hours: Monday to Friday 9:00 to 8:00 EST